Select Page

Prometeon Tyre expanding Turkey plant

Prometeon Tyre expanding Turkey plant

Prometeon Tyre Group, the licensed manufacturer of Pirelli-branded truck, bus, agro and OTR tyres, will invest almost $115 million in the period 2017-2020 in Turkey to increase its production capacity and implement advanced technology in its factory located in İzmit, the first tyre factory established in Turkey.


With the increase in production capacity as a result of the new investment, Prometeon will add 150 people directly and 750 indirectly, all newly employed, in addition to the current 2,000 direct jobs and 10,000 indirect ones. Furthermore, the annual tyre production capacity at the Turkish plant will increase by 75% by 2020 and export to foreign markets will almost double from current levels and make an important contribution to the trade balance of the country.

“Turkey is the Premium factory for Europe – both as OE Premium and replacement. This new investment will increase the production capacity to follow the future growth trend of the Regions Europe and MEA” said Gregorio Borgo, Chief Operating Officer of Prometeon Tyre Group.

Pointing out that Prometeon Tyre Group manages the first tyre factory ever established in Turkey and that it has great know-how developed by Pirelli in nearly 60 years’ activity in Turkey, Borgo added; “Prometeon Turkey is an important production, management and talent center within the Group. Turkey is the management base of 75 countries in the MEA, Russia, CIS region which is one of our 4 main regions in the world. Almost one third of Prometeon Tyre Group’s annual turnover is realized in the region managed by our Turkey office and more than 50% of the tyres that we manufacture in Turkey are exported”.

Emphasizing the great value of the investment, the important contribution to the trade balance of the country as new foreign direct investment in Turkey and a stimulus to the country’s exports, Alp Günvaran the CEO of the Turkey, MEA, Russia, CIS Region of Prometeon Turkey comments:  “Our Izmit factory has been conducting its activities and breaking new ground since it was established in 1960 and the plant, which manufactured the first tyre in Turkey, continues to be an engineering force and to make a significant contribution to exports from Turkey with its current annual capacity of almost 1 million units. We will further strengthen the position of Turkey as one of the largest suppliers of Europe in the industrial tyre group. The factory is one of our 4 production facilities in the world and continues to add value to the tyre industry on a global scale, as it is the first plant in Turkey to have received an R&D certificate issued by the Turkish government”.


About The Author

Leave a reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Latest Issue

Newsletter Subscription

Recent Tweets

Subscribe To Our Newsletter

Join our mailing list to receive the latest news and updates from our team.

You have Successfully Subscribed!