Cooper Tire to reach to 10,000 students

Cooper Tire to reach to 10,000 students

Marking its fourth year as a member of the National Association of Manufacturers’ (NAM) and Manufacturing Institute’s (MI) Dream It. Do It. programme, Cooper Tire will connect with more than 10,000 students—primarily eighth graders—for Manufacturing Day (MFG Day) events throughout October. Cooper will focus on the communities where the company has major facilities—Findlay, Ohio; Texarkana, Arkansas.; and Tupelo, Mississippi. In addition to participating in some community-wide efforts, the company will host its own ‘Cooper Manufacturing Experience’ events. These highly interactive, hands-on events have been planned by the company’s Dream Team, a group of approximately 40 early-career employees from across the company who work with students year-round to educate and improve the image of careers in manufacturing with the goal of strengthening the future workforce pipeline.

“If we want students to consider careers in manufacturing, we need to show them first-hand how exciting and technology-driven today’s manufacturing environment is. To effectively reach students, nothing beats Cooper’s Manufacturing Experience, which gives them an opportunity to see, touch and try equipment and talk directly with people who are part of the everyday working world here at Cooper. Every year, we witness the perceptions of students change right before our eyes once they see and understand what we do and envision themselves a part of it someday. That’s powerful,” said John Bollman, Cooper’s Chief Human Resources Officer.

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