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Yokohama inks partnership agreement with Los Angeles Angels

Yokohama inks partnership agreement with Los Angeles Angels

Yokohama Tire Corporation (YTC), the US sales and marketing subsidiary of Yokohama Rubber Company, has signed a new partnership agreement with the US Major League Baseball (MLB) team the Los Angeles Angels. The new agreement is for the three seasons from 2018 through 2020 (including playoffs). Yokohama logo will be displayed at the Angel Stadium as part of the deal.

The YTC entered into a partnership with the Angels in 2011 as part of its effort to raise awareness of the Yokohama brand in North America. The new three-year agreement extends the partnership with the Angels for a full decade.

The Los Angeles Angels joined Major League Baseball as an expansion team in 1961 and have since gone on to win nine American League Western Division Championships, host three All-Star games and capture the 2002 World Series Championship. The team had won four MVP’s, two Cy Young winners, two Rookie of the Year winners, 37 Rawlings Gold Glove winners and 154 All-Stars.

Yokohama Rubber has been the sponsor of the Chelsea Football Club of English Premier League since July 2015. In Japan, Yokohama Rubber sponsors the PRGR Ladies Cup golf tournament and supports the Team UKYO road cycling team.

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