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Point S enters the Philippines; increases Asian foot-print

Point S enters the Philippines; increases Asian foot-print

Tyre and automotive service retailing group Point S has signed a master franchise agreement with the Philippines. Fabien Bouquet, Chief Executive Officer, Point S Development and Dunkirk Cabalza, Chief Operations Officer, MPI have signed the formal agreement. It will significantly increase Point S’s footprint in the Asian market as the firm is already present in India and Malaysia.

“This is a milestone for the Point S group, signing on the Philippines as the next market to represent Point S, and be a new member of our Point S family- which is truly how we see ourselves, a big and enterprising family with a united goal to position ourselves as the independent global tyre company,” said jubilant Fabien Bouquet.

“MPI is already a significant player in the tyre distribution market, but a strong Point S retail brand means deeper penetration into the Philippines market, and at the same time engages the consumer market,” said Joseph Teh Lim, President, MPI.

“I was fortunate to attend the Point S France members’ conference in Tel Aviv in January and appreciates how Point S became such a significant player- the sense of camaraderie and purpose really attracted me,” said Dunkirk Cabalza.

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