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Goodyear Creates Throwback NASCAR Tires for Darlington Race Weekend

Goodyear Tire & Rubber Company, exclusive tyre supplier of NASCAR’s three major national series, will supply a special throwback version of its race tires for the Labor Day weekend NASCAR races at Darlington.

tire imageRaceway in Darlington, S.C. For the event, Goodyear will replace its yellow Goodyear Eagle lettering on the tyre sidewalls with a white Goodyear logo imitating the design of NASCAR tires used in the 1970s.

The tires will be part of a broader throwback initiative at Darlington designed to honour the track’s storied past in NASCAR racing. In addition, many NASCAR teams and sponsors are participating by running vintage-inspired paint schemes.

The throwback weekend is especially significant for Goodyear, as Darlington Raceway was the site of several key milestones in the company’s 61-year history with NASCAR.

Goodyear conducted its first official NASCAR tyre tests at Darlington in 1954, and would go on to earn its first NASCAR victory at the 1959 Southern 500 with driver Jim Reed behind the wheel.

“Since our earliest days in NASCAR, Goodyear has used the sport as a proving grounds for tire development and innovation,” said Stu Grant, general manager of global race tyres. “The Darlington Throwback weekend is a great opportunity for us to recognize our rich NASCAR heritage, as we continue to drive superior performance both on and off the track.”

The tyres will run during the NASCAR XFINITY Series VFW Sport Clips Help A Hero 200, September 5, and the NASCAR Sprint Cup Series Bojangles’ Southern 500, September 6.

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