Helping hand from Yokohama in quake-stricken Taiwan
Yokohama Rubber Company and the Yokohama Magokoro (Sincere Heart) Fund have together donated around 270,000 Taiwan dollars to support disaster victims in Eastern Taiwan which was struck by a 6.4-magnitude earthquake in February 2018. The donation was made through the Red Cross Society of the Republic of China.
The Yokohama Magokoro (Sincere Heart) Fund was established in May 2016 to make donations to help fund disaster relief efforts and to provide financial support for NPOs, NGOs and other nonprofit organizations working on the contribution to society such as to conserve the environment and protect human rights. The Fund is supported by Yokohama Rubber employees who voluntarily contribute part of their monthly salary in units of ¥100. Yokohama Rubber matches the donations made by the Fund, thus doubling the financial support.