Safe-Run: Technologically-leading high-end machinery makers
Along with the trend of Industry 4.0 comes the era of intelligent manufacturing. In this revolutionary era, one cannot speak of the high-end machinery industry without mentioning Safe-Run.
Located in Kunshan City, Jiangsu Province, China, Safe-Run is a fast-growing, technologically-leading machinery manufacturer and solutions provider for high-end tyre manufacturing machines. Since 2009, Safe-Run has placed strong emphasis on technological development and innovation.
Safe-Run is one of the few companies in the world that provide uni-stage intelligent and fully automated PCR tyre building machines. By continually developing new technologies and applying them into its products, Safe-Run enables its customers to reduce manufacturing costs while enhancing product quality and efficiency. Safe-Run will keep working on new technologies that realize environment-friendly and energy-saving manufacturing.
The covered area of the production facility has a gross floor area of 100,000 square metres. A brand new “intelligent factory” monitors the production and operation processes, makes intelligent decisions possible, promotes the information exchange in the company’s value chain, and ensures perfect conditions for all production processes. It also provides valuable information for the company’s business partners in the production chain of the machines. The production facility is equipped with internationally advanced manufacturing equipment. In addition, there are workshops with gardens and relaxing zones to provide good working environment for Safe-Run’s employees.
Safe-Run highly values technological innovation. Because of the experience and insight of its senior management, in the first three years, Safe-Run has spent lots of money on R&D in order to improve its technology and products.
The company has a R&D team comprised of experienced personnel that possess significant and diverse technical expertise. Their profound knowledge ensures that Safe-Run’s research and development level is at the top of the industry. It is currently recruiting experienced experts in tyre-building and machine-building to conduct further development of its products.
With the effort of its R&D team, Safe-Run owns various patents and software copyrights in China.
The company has established collaborative relationships with academic and research institutes in China to develop innovative manufacturing technologies. It entered into a research agreement with the Nanjing Institute of Technology in 2013 and Jiangsu University in 2014, agreeing to provide funds for research and development of technologies related to tyre building machines. It has also entered a framework cooperation agreement with Fudan University Center of Collaborative Research and Education to provide support in research and development activities.
Safe-Run is setting a strong focus on solid R&D capability. The company plans to increase the investment in R&D to launch new products and technologies in order to enhance its position in domestic and international markets.
Market and service
Due to advanced tyre manufacturing technologies of Safe-Run’s machines, the company can provide its customers with a high efficient and cost reduced production. Due to that and in combination with a short return of investment time, the company has been able to extend its customers base and to increase significantly its turnover over the last few years. Moreover, the company has adopted a customer-oriented sales and service model. With a detailed marketing strategy, the company actively attends exhibitions, hosts industry-wide conferences and places advertisements in the most important tyre magazines to enhance its exposure and reach a wide range of potential customers.
Safe-Run provides a pre-sales consulting service for a better understanding of its customer’s production needs and an increased quality of its product recommendations and customizations. In addition, the company sends technical personnel to the facilities of its customers to provide on-site training during the machine assembly as well as on-time after-sales services, including product repair, ongoing maintenance and additional training to help its customers achieve optimum results by lowering machinery maintenance costs and enhancing production safety. Safe-Run believes that its customer-oriented solutions have also enabled the company to initiate the sales of its products in overseas markets.
“Intelligent manufacturing” is the main concept of Industry 4.0 and the call for the “Made in China 2025” action. Safe-Run will follow the path of intelligent manufacturing in the future with strong focus. Safe-Runs believes that, based on its technological knowledge and experience, the company can enhance its position to become one of the leading providers of high-end machinery and engineering solutions in China focused on the automotive tyre manufacturing machinery industry.
Safe-Run also believes that the movement of tyre industry to incorporate “intelligent manufacturing” processes will speed up the substitution of two-stage tyre building machines by uni-stage tyre building machines. So we see the company on the right way with its highly innovative products.